Sun, 11 March 2007  00:00 Intro00:18 What is a Senior Communicator Forum? 01:10 Introduce discussion colleagues 01:45 Topic: social media within Kraft Foods 02:00 Gerri Nowoczynski explains her role within Kraft 02:40 Kraft's podcast 03:30 Initial employee feedback: Thanks for sharing vision, viewpoints 04:15 Also using Articulate software 05:00 Kraft's not blogging because... 05:35 Takes investment of time and energy to podcast & blog (Tom Keefe) 06:00 Disadvantage of not keeping blog content fresh (Karen Memory) 06:10 Sees a cooling of enthusiasm for blogging, but not podcasting (Jeff Walsh) 07:15 SharePoint provides forum for employee questions (Gerri) 08:30 Scramble to communicate after announced potential merger (Karen) 09:35 Challenges of public companies (Gerri) Show theme: "Rollin'" by Barry McCabe, courtesy of the PodSafe Music Network. Comments[0] |
